Marathon musts on Oxford Street

The marathon returns to London on Sunday 26th April with runners from near and far taking on the challenge of completing the 26.2 mile race. To celebrate, brands along Oxford Street are hosting special events, offering perks and discounts to runners and supporters plus we’ve rounded up all of your must-have products to prepare for the big day and recover from the race.

London Marathon Oxford Street | Oxford Street

Warm up on Oxford Street

Prepare your body and mind with a relaxing Mind Oasis experience at Rituals, exclusive to Oxford Street. Sit back and relax with the hydro massage as water jets gently massage your muscles, perfect prep before lining up at the start line. And to calm your thoughts? The Brain Massage is designed to ease you into a meditative state with zero-gravity chairs, guided deep breathing and a dreamy audio – think power nap but better!

Mind Oasis Marathon Prep | Oxford Street
Medal worthy discounts

Having conquered the course, head to Oxford Street to celebrate. With deals and offers to those that flash their medal, make the most of it and grab your freebies – you deserve it!

Head to Lush on Oxford Street and treat yourself to a free marathon-exclusive, the Ouchy magnesium massage balm and The Good Hour shower jelly, design to bring your muscles some must needed relaxation after pounding the pavements.

Lush Marathon Product | Oxford Street

All that running will have made you hungry. Runners who present their medal at Heddon Street Kitchen – right at the end of the race route – can enjoy 25% off their bill*. Book a table, gather your people, and keep the atmosphere going a little longer. You’ve earned this.

*25% off total bill is valid at Heddon Street Kitchen only. Offer available to guests who present their London Marathon medal on 26 April 2026. Maximum table size of 4.
London Marathon Free Dining | Oxford Street

Wishing everyone who is running on Sunday the best of luck! And to the supporters, keep on cheering – you never know who might need that extra little bit of encouragement to get them over the line. Marathon day spotlights the very best of London, and we can’t wait!

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