Pop-ups galore!

09 May 2021

We all love a good pop-up – that excitement for something totally new, only available for a limited time, makes us want to put our trainers on and sprint straight there – and this May there’s an extra special one coming to Oxford Street.

Over the month ‘Hello World’ will be home to over 30 small businesses who’ve never sold their products in a shop before, only online, so it will be first for them and us!

From a range of colourful hijabs and scarves and adaptive fashion for people with physical disabilities, to a chocolate art company which uses some of it profits to support Kenyan schoolchildren, there’s something for everyone.

Although Oxford street is the go-to destination for flagships and department stores, this will be a totally different experience where you can discover local, independent brands while getting your usual shopping fix.

Head to number 58 (nearest station: Tottenham Court Road) to explore the pop-up yourself and let us know what you think @OxfordStreetW1!

Where: Sook, 58 Oxford Street, W1D 1BH.
When: 10am – 8pm every Monday – Thursday

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