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Samsung Electronics is working with local communities to make wishes come true this Christmas.

During this busy time, it’s sometimes easy to forget how difficult it can be for people to be separated from loved ones. With this in mind, Samsung are teaming up with local hospitals and charities across the Nation to create and donate unique experiences, powered by technology, to bring a little extra joy.

The experiences could range from a Virtual Reality Experience, an Ultimate TV & Tablet Cinema Experience or a Gaming Experience. Samsung will work closely with each of the hospitals and charities to create a tailored package to suit their individual needs.

Each person who visits the Oxford Street Samsung Experience Store during the festive period can make a wish for Great Ormond Street by dropping a token into the Wish Machine. The more tokens collected, the bigger the donation. If customers make a purchase, they can take the magic even further with five tokens being automatically donated.

What’s more, these gifts won’t stop giving as the technology donation will be installed as a permanent feature so that the experience can be enjoyed all year round.

Until 22nd Dec, customers who come into store will also have a chance to win a wish. They simply need to share an in-store selfie of themselves and the Samsung device they wish for via Instagram, using #samsungwisheslondon and tagging @SamsungUK.

Head into Samsung Oxford Street to make someone’s wish come true – and perhaps get a wish granted too!

#ChristmasIsCalling