Celebrating Christmas with Oxford Street

29 October 2020

From Wednesday 2 December, we welcome you back to celebrate Christmas on Oxford street. Come and explore our Christmas shops filled with seasonal favourites and festive goodies and our Christmas pop-ups here for a limited time. And of course see our sparkling Christmas lights and the incredible Christmas windows and festive pop-ups have arrived and the best Christmas gifts of 2020 are waiting to be found. There’s no better place to visit when you’re looking for things to do this Christmas in London.

The home of Christmas, Oxford Street is the perfect choice for your Christmas shopping in London. As an outside shopping destination, you can visit with your friends and family this Christmas whilst sticking to the rule of six and social distancing.

We’re open 7 days a week and until late so you can fit your Christmas shopping around your schedule. See our festive opening hours here.

Here’s a list of all the Christmas things to do and see this year in London’s Oxford Street.


Oxford Street Christmas Lights


Oford Street is dressed for the festive season with our Christmas lights shining bright. This year Oxford Street’s Christmas lights feature a special poem in created in partnership with Selfridges. To London with love is a heart-warming poem in tribute to all the amazing acts of kindness displayed up and down the country and across the world during the pandemic.

Special for 2020, our Christmas lights shine the spotlight on the unsung heroes, those who have given selflessly to those most in need during the pandemic. Each week a UK hero sees their name in lights on Oxford Street for 7 days and YOU get to nominate your 2020 hero for their chance to be featured and recognised for their contribution. They also win a £500 gift card for their favourite Oxford Street shop. Here’s how you can nominate your hero and give the gift of gratitude and help us spread love #our2020heroes campaign.

The first name in our Christmas lights was Anis Ali, a NHS Volunteer Responder, nominated by Royal Voluntary Service. NHS Volunteer Responders was set up at the start of the pandemic to complement the work done by NHS and social care staff in supporting those most at risk from the virus. Meet each of our 2020 heroes.

Nominate your 2020 hero for the chance to see their name in lights on Oxford Street.


Elf & Safety this Christmas

With new guidelines around health and safety in line with local tier system, please read our Shopping on Oxford Street, Covid Guidelines before visiting. This includes the latest policies on how the street and stores are following to ensure your visit to Oxford Street is safe and secure.


Christmas Shopping

As the home of Christmas shopping, Oxford Street is the number one destination to visit. With the latest fashion and beauty, the hottest toys and new trends, we’ve got gifts for all. And if you need some special festive touches, our brands offer services from personalisation to wrapping and repairs.

With the biggest and best Christmas shops in London, you’re spoilt for choice with 2 Christmas emporiums alongside festive floors in lots of your favourite brands. It couldn’t be simpler to sail through your gift list as well as find everything you need to decorate your home.


Gift guides

Need a little inspiration for what to get your loved ones? We’ve got you. Explore our selection fo gift guides that have extraordinary presents no matter the budget.

Beauty Gift Guide | Eco-Friendly Gift Guide  | Gifts for Her Under £50 | Gifts for Him Under £50 | Top Tech Gifts 

Festive Pop Up’s

Bringing some Christmas cheer to Oxford Street is our here for a good time not a long time pop ups like Selfridges Christmas market which includes some of London’s best street food and fairground rides. There’s also a festive grotto at Lush which can’t be missed.

Exclusively at Selfridges London, the luxury Italian house Fendi transform the champagne bar into a Fendi Caffe with FF cappuccinos, FF decorated champagne flutes and an exclusive menu of savoury and sweet snacks.


Helping you get in the Christmas spirit Festive Feels

We’ve rounded up 8 Christmas traditions to help you get in the Christmas spirit; from advent calendars, Christmas movie marathons, Christmas crafts, and giving back to others. We know how to get you feeling festive.

We’ve coined 2020 as the year to go BIG on Christmas decorations at home, find out why and get inspired for your home here.