John Lewis are bringing summer fun to the flagship Oxford Street store. In partnership with Sunnylife, leading brand in summertime accessories, John Lewis have created an incredible in-store installation called Poolside on the floor 3.
Open from 21 April – 12 May, the interactive space features a virtual pool with inflatables and a mirrored wall to create the perfect holiday illusion as you pose for snaps with friends. Holiday envy just took on a whole new meaning!
The fun doesn’t stop there, customers will enjoy summer tunes from UE Boom DJs, beauty experiences from Vita Liberata and a collection of summer must-haves from accessories, swimwear and outdoor living.
On 5 and 12 May from 1pm – 6pm, a Bjorn Borg model will be in charge of a photo competition – all you have to do is grab a quick selfie and upload to socials to be in with the chance of winning £200 worth of Bjorn Borg swimwear!
To ensure you really feel like you’re on holiday, there’ll be a funky Tiki Bar and a Living Proof pop-up, demonstrating their must-have dry shampoos.
Experience a summer sensory overload and grab the ultimate summer selfie at John Lewis. Be sure to share your snaps with #JohnLewis and #OxfordStreet!